This is the initial mistake of the writers is lying to their audience. We all know that a good title and introduction are attracting attention, but this should not be manipulated. If you really have a good idea that attracts attention, make it thoroughly elaborated through the text. So the first thing you should be careful about as a writer is:
1. Do not lie to your readers
We can fool a reader once, but he will never trust us again and will share his negative experience with others.
2. Avoid using adjectives
Adjectives do not have the power of expressions like nouns and verbs have. Use them only when they are inevitable. So your sentences will leave a much better impression. In doing so, the most attention is paid to the following. Never use two or more adjectives in a row. Some writers thus try to strengthen the impression of the sentence, but unsuccessfully. In fact, they leave the impression of persistent sales attempts, so readers quickly lose trust and interest. See the following two examples.
3. Do not repeat what is already written
No one is interested in a text that is just spinning in loops. It’s a waste of time for writers and readers. On the other hand, a good text is always appreciated, regardless of its length.
Sometimes you will come up with great ideas, and you will want to repeat them in the text. Do not! It does not matter if you want to help readers find it essential. If the idea is good and well presented, it will be noticed. Repeating the impression of the same idea weakens it, and the whole text becomes boring.
4. Reduce your ego
I know this is easier said than done. We all have an ego, and it has its meaning. The problem is when we emphasize it too much. Readers feel it, and they often do not like it. They get the impression that we wrote more for ourselves than for them. The biggest problem arises when we place our views on others, believing that we are definitely right.
How can you notice your ego in written words? Be sure to read the text several times. I recommend doing this at different times of the day, and in different moods, so you will also notice and correct some grammatical errors. When viewing, pay attention to the word “I”. Greater expression of the ego is always accompanied by a greater occurrence of this word.
5. Reduce the use of “etc.”
It is practical to finish the sentence with this acronym. Especially when you do not know what to list more. Unfortunately, it gives the impression that you do not know enough about the topic you are writing about. Try to list the most important, and explain how to identify the rest. It generally leaves a leaves a bad impression. You are the writer of that text. If you don’t know what goes instead of “etc.” who will?